The Thursday Thesis - 25/05/2017 “Beginning, Enduring” According to Nike founder Phil Knight, “The cowards never started, the weak fell along the way: all that’s left is you and I”. That’s his secret. Begin, keep going, and never stop. It’s so simple. Most people never even start on that big dream, believing it to be too hard or – more often – believing themselves to not be good enough. The weak do fall along the way, not recognising each fall as a way-marker or milestone on the journey. So that leaves you and me. If it is to be, it is up to us: we must bring about the change we want to see in the world. We must be unreasonable enough to doggedly pursue our dreams. And we must never, ever, ever, ever give up. So, today we get started, yes? © Neil Cowmeadow 2017
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